The East Yorkshire Infant Feeding Service is delivered by maternity, integrated public health nursing (ISPHNS) and children's centre services. The Infant Feeding Service is here to provide you with information and support on feeding and caring for your baby throughout pregnancy, birth and throughout your child's first formative years.

All of the maternity services which cover the East Riding, along with ISPHNS and ERYC Children's Centre services are accredited as UNICEF Baby Friendly.

You can find out more about Baby Friendly Initiative here.

Humber ISPHNS and East Riding Children's Centres are proud to have been the first Integrated Service to be accreditied as BFI Gold in March 2019. Read more here.

This means that the information and support you will receive is delivered by trained, experienced staff and meets the highest standards of care as assessed by UNICEF Baby Friendly over a number of years and assessments.


Meet the team

Thinking about Breastfeeding?

Antenatal - before the birth of your baby

It's good to find out as much as you can about breastfeeding before you have your baby. It may help you feel more confident when you start breastfeeding your baby.

Before the birth of your baby you will have a number of appointments with your midwife where you will have the opportunity to discuss feeding your baby along with a variety of other topics.

The ISPHN service offers parents a antenatal contact and or home visit to help you prepare for early parenthood as well as provide information about feeding your baby and the support available with feeding after the birth.

You will also receive a call from your local children's centre to invite you to book onto ante-natal parent education and discuss any questions you have around feeding, caring for and developing a close and loving relationship with your baby.


How do I know if breastfeeding is going well?

When you first start breastfeeding, you may wonder if your baby is getting enough milk. Breastfeeding is a new skill that you and your baby will learn together. It may take a little time before you feel confident with feeding, but the great news is that there is lots of support to help you on your feeding journey.

Here are some links to useful information to help identify if breastfeeding is going well:

View UNICEF's checklist 'How can I tell if breastfeeding is going well'.

View our 'Is Feeding going well' infographic here.

Watch the Unicef 'Positioning and Attachment' video here.

View the 'Off to the best start leaflet' here.


What support is available for me?

1-1 Support for breastfeeding

Our Midwives, ISPHNS (health visitors, nursery nurses and public health nurses) and Children's Centre staff are here to help you get breastfeeding off to a good start. We can give you lots of information and support when you need it.

You can contact your midwife, ISPHNS Children’s Centre between your usual appointments if you need to speak to someone.

You could also go to your local baby clinic to see a health visitor face to face. Contact your ISPHN Health Visitor to book an appointment.


East Riding Children’s Centres and Breastfeeding Support Groups

Please find below a list of all East Riding of Yorkshire Children's Centres along with the day and time of the Breastfeeding support groups.

The groups are informal and a lovely way to meet other breastfeeding mums and gain confidence feeding out and about. Contact your local Children’s Centre if you would like support with breastfeeding or to find out more about the groups.

You can get support before you have your baby too. Partners and birthing partners are also welcome to attend.

Anlaby Children's Centre

Tel: 01482 565560
Monday 10am-11.30am

Beeford Children's Centre

See Beverley or Driffield

Beverley Children's Centre

Tel: 01482 880066
Tuesday 1.30pm-3pm

Beverley Baby Bistro

Tel: 07580 741839 (available fortnightly, term time only)

Bridlington Children's Centre (Butts Close)

Tel: 01262 409596
Wednesday 10am-11am

Bridlington Children’s Centre (Shaftesbury Road)

Tel: 01482 395470
Friday 1.30 - 2.30pm, The Hinge Centre

Brough Children's Centre

Tel: 01482 669474
Wednesday 10am - 11.30am

Cottingham Children's Centre

Tel: 01482 845636
Tuesday 10am - 12pm

Driffield Children's Centre


Tel: 01377 240782
Tuesday 12.30pm - 1.30pm

Goole Children's Centre Marshlands

Tel: 01405 762614

See Goole Kingsway

Goole Kingsway Children's Centre

Tel: 01405 761287

Thursday 1.30pm-2.30pm

Hedon Children's Centre (Scout Hut)

Tel: 01482 899962
Tuesday 10.30am - 12 noon

Hessle Children's Centre

Tel: 01482 629085
See Brough or Anlaby

Hornsea Children's Centre

Tel: 01482 537160
Friday 10.30am - 11.30am

Howden Children’s Centre

Tel: 01482 395220
See Goole Kingsway

Market Weighton Children's Centre

Tel: 01430 874090
Tuesday 10am - 11am

Pocklington Children's Centre

Tel: 01759 307154
Tuesday 1pm - 2pm

Withernsea Children's Centre

Tel: 01964 612618
Tuesday 10am - 11.30am

Specialist breastfeeding support

Some women and their babies may need more intensive or specialist breastfeeding support. The Midwifery and ISPHN services both provide free specialist breastfeeding support.

If you are continuing to experience problems with breastfeeding for example weight loss, slow weight gain, or low milk supply your midwife or health visitor may refer you, or you can ask to be referred, to the appropriate lactation consultant service


East Yorkshire Breastfeeding Friendly Scheme

In the East Riding of Yorkshire, we want all new parents to feel welcome to feed their babies in all of our council and health buildings and public spaces.

We have adopted the Breastfeeding Network's Breastfeeding Friendly scheme. We invite all East Riding Businesses and organisations to sign up to the scheme to help show that they welcome and support breastfeeding families. 

Find out more about the East Yorkshire Breastfeeding Friendly Scheme here.

Breastfeeding helplines and websites

It’s always helpful to talk to other women who are breastfeeding for support and advice.

Start4Life Breastfeeding Friend Chatbot on Facebook– If you have any breastfeeding questions you can get 24/7 information and advice from Start4Life’s Breastfeeding Friend chatbot (via Facebook Messenger) (Facebook, 2019).

webchat service is available from the Breastfeeding Network.

La Leche League UK: 0345 120 2918 - https://www.laleche.org.uk/get-support/

The Breastfeeding Network: https://www.breastfeedingnetwork.org.uk/

The Breastfeeding Network supporter line in Bengali and Sylheti: 0300 456 2421

Association of Breastfeeding Mothers: 0300 330 5453 - https://abm.me.uk/

National Childbirth Trust (NCT): 0300 330 0700 - https://www.nct.org.uk/